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Innovation Why choose LYCRA® T400® EcoMade technology?

Consumers want more from their jeans in terms of innovations and fabric performance, and increasingly, they are concerned about the impact their buying decisions have on the planet.
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Innovation

Innovation LYCRA® SPORT technology merchandising kit: Questions for mills

Why, as a mill, should you adopt LYCRA® SPORT technology? All answers in this article.
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Innovation

Voice of the expert Voice of the expert: Dr Tianyi Liao discusses LYCRA® dualFX® technology

If you work at a textile mill, you may already know Dr. Tianyi Liao. As a technical & development fellow at The LYCRA Company, he works throughout the value chain to bring new concepts with LYCRA® brand innovations to the denim and wovens markets.
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Voice of the expert

Innovation LYCRA® SPORT technology merchandising kit: Questions for brands and retailers

Why, as a brand or a retailer, should you adopt LYCRA® SPORT technology? All answers in this article.
LYCRA®
Innovation

Collaboration Elastic/Lauma: Optimal power level fabrics designed to meet consumer expectations for shaping and comfort

The largest fabric manufacturer for the Eastern European shapewear market, Elastic/Lauma, offers a wide range of Jacquardtronic, Textronic and Raschel elastic-knit fabrics.
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Collaboration

Collaboration High performing fabrics from Penn Textile Solutions

German-based warp knit specialists Penn Textile Solutions and the LYCRA® brand have been designing new fabric concepts together, always with consumers’ needs front of mind
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Collaboration

Innovation New LYCRA® SPORT technology Merchandising kit launched

Wherever you are in the value chain, the consumer’s the boss ; and delighting the consumer is always job one. To make this task easier, The LYCRA Company has developed a complete line of engaging merchandising tools promoting its LYCRA® SPORT technology platform. The Point-Of-Purchase (POP) materials are designed to educate consumers about the exceptional comfort, fit and support LYCRA® SPORT technology delivers to stretch activewear.
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Innovation

Customer spotlight Retailer spotlight: GIOYDEA – Milan, Italy

The LYCRA® brand team recently had the opportunity to speak with Dea Pasetti, owner of GIOYDEA, one of the top independent boutiques in Milan. We wanted to find out the secret to her award-winning store’s success in the current retail climate.
LYCRA®
Customer spotlight

Customer spotlight Coverer spotlight: FULGAR

Main LYCRA® fiber distributor operating exclusively in Italy, Europe and Turkey, Fulgar is a leading company in the international man-made fiber industry that produces and distributes polyamide 6.6 and covered elastomers.
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Customer spotlight